MESSAGING AUDIT
The audit that measures what your market actually understands. And what to fix first. In 48 hours.
Within a week, you know exactly where your message loses your prospects. 15 criteria, 5 layers of AI visibility, an actionable report delivered 48 hours after the interviews with your leadership team.
€3,000
IN SHORT
- •The Fast Growth Advisors Messaging Audit measures a B2B startup’s message clarity across 15 criteria and 5 AI visibility layers.
- •The full report is delivered 48 hours after the interviews with your leadership team.
- •The price is €3,000 (excl. VAT), one-hour debrief included.
- •The audit is built for European B2B startups and scale-ups whose pipeline lags behind product quality.
- •Booking starts with a short conversation via the contact page.
THE SCOPE
What does the messaging audit measure?
What we measure
Fifteen criteria covering everything that makes a message sell or fail: positioning clarity, value proposition, differentiation, target audience, proof and credibility, calls to action, cross-channel consistency, technical SEO, GEO readiness, lead generation, content marketing, social proof, conversion path, ICP clarity, pricing strategy.
On top of that, five layers of AI visibility: content clarity, semantic HTML, Schema.org structured data, AI crawl directives, agent comprehension. That is the part your competitors are still ignoring.
Where the data comes from
First from everything a prospect sees before calling you: your website, your LinkedIn, your press coverage, your funding announcements. Then from interviews with your CEO, your CPO and your CMO.
That is where the proof, the numbers and the convictions that are written nowhere actually live. The raw material almost always exists. It has simply never left your heads.
That is the difference with our Observatory, which only audits what is public. The audit goes after what you already know and your market does not.
Average score by sub-criterion
94 detailed audits · no criterion above 60% of its potential
Reading · The 15 audit criteria, measured on the French corpus. GEO-readiness closes the ranking at 0.91/5, i.e. 18% of its potential. Source: Fast Growth Advisors Observatory Q2 2026.
THE DELIVERABLE
What do you actually receive?
A report scored criterion by criterion, with your gaps ranked by severity, a benchmark against your direct competitors and an ordered action plan. No generic advice: every finding is illustrated with your own pages, your own sentences.
THE PROCESS
How does the audit unfold?
1. Interviews
One hour with each relevant executive: CEO, CMO, CPO or CTO. That is where the narrative gaps surface.
2. Analysis
Your website, your content and your presence in AI answers run through our audit technology, then through human review.
3. Report
Delivered 48 hours after the last interview.
4. Debrief
One hour to walk through the findings and decide what comes next.
WHO IT IS FOR
Who is this audit for?
B2B startups and scale-ups with a strong product and a pipeline that does not follow. Executives who sense that every sales rep tells a different story. And investors who want an objective read on their portfolio companies’ messaging: packaged offers exist for business angel networks.
FAQ
Frequently asked questions
How much does the audit cost and what does the price include?
€3,000, all inclusive: the interviews, the full analysis across 15 criteria and 5 AI layers, the report and the debrief. No strings attached: the report is yours, you do whatever you want with it.
Why does the report arrive in 48 hours?
Because the analysis is industrialised by our own technology, the same one used to audit 369 startups for the Observatory. Human expertise focuses where it matters: interpretation, prioritisation and recommendations.
What happens after the audit?
You can execute the action plan internally. If you would rather be supported, our team rebuilds your positioning and message in one week on average, then guides your teams to deploy it across your assets.
Does the audit cover visibility in ChatGPT and Perplexity?
Yes. Five analysis layers measure how citable you are for AI engines: content structure, semantic HTML, Schema.org, crawl directives and agent comprehension. You know whether AI can understand you, extract you and recommend you.