INVESTORS
The clarity of your portfolio’s message is an asset. Measure it.
You assess the product, the team and the market. But traction depends on what the market understands. We measure the Message-Market Fit of your portfolio companies and bring it back up to standard.
IN SHORT
- •Fast Growth Advisors helps funds and business angel networks accelerate portfolio value through message clarity.
- •The 2026 Observatory shows it: the correlation between the amount raised and message clarity is close to zero (R² = 0.036).
- •Each portfolio company gets the full 15-criteria audit, at preferential terms for the fund.
- •A clear message shortens sales cycles and makes the next round easier to read for follow-on investors.
- •The first conversation starts on the contact page.
WHY
Why audit the messaging of your portfolio companies?
Because your capital sometimes funds a narrative the market does not understand. The Message-Market Fit Observatory 2026 audited 369 French post-funding startups: an average clarity score of 5.33 out of 10, with 75.9% below the critical threshold. Raising funds has no correlation with message clarity. In other words, the problem will not fix itself with the next round.
What it costs at exit
Series C and D funds now factor positioning clarity into their commercial due diligence, alongside NPS or churn.
A portfolio company scoring below 40/75 will still raise: at a discounted valuation. We estimate that risk premium at 15 to 25 percent.
What it costs to fix
Across a portfolio, it is the cheapest variable to fix. No product overhaul, no hiring, no extra round.
And it can be measured before you commit to anything: the diagnostic is free, the audit takes 48 hours after the interviews.
Average clarity score by investor fund
25 anonymised funds · at least 4 rated portfolio companies per fund
Reading · Top 5 funds: 6.33/10. Bottom 5: 4.79/10. A 32% gap on the average score of portfolio companies. What this gap does not say: that one fund is better than another. What it says: the variable is observable, uneven, and now measurable at portfolio level. Source: Fast Growth Advisors Observatory Q2 2026.
WHAT WE OFFER
What do we offer investors?
The portfolio company audit
Our messaging audit applied to one portfolio company: 15 criteria, 5 AI visibility layers, leadership interviews, report 48 hours after the interviews. Joint debrief with the startup and the investor.
The rebuild
When the audit reveals a gap, our team rebuilds the positioning and the message in one week on average, then guides its deployment across the company’s assets.
The network programme
A packaged offer for the members of your business angel network or your fund’s portfolio, with dedicated terms and a dedicated journey.
THE NETWORK PROGRAMME
How does the network programme work?
Members of a business angel network, or a fund’s portfolio companies, get preferential terms on the audit and the support, at portfolio level. No separate journey: the same deliverables, at a rate negotiated for the network.
First partnership currently being announced.
OUR PARTNER NETWORKS
Our partner networks
WHO FOR
Which investors is this for?
Business angel networks that want to equip their members, and funds investing in B2B startups and scale-ups that want an objective read on a signal board meetings never measure: what the market actually understands of the company’s narrative.
FAQ
Frequently asked questions
Does the portfolio company have to be on board?
Yes. The audit works with the leadership team, never against it: the interviews with the CEO, CMO or CTO are its raw material. In practice the approach is well received, because the report belongs to them as much as to you.
Who receives the report?
The startup and the investor receive the same report, presented in a joint debrief. Across a portfolio of several companies, we add a comparative summary: strengths, recurring gaps and action priorities at portfolio level.
How much does a portfolio company audit cost?
The reference is the individual audit: €3,000 per company, report 48 hours after the interviews. Partner networks and multi-company portfolios get packaged terms, defined by agreement.
What happens after the audit?
The company can execute the action plan on its own, or be supported: repositioning in one week on average, then guided deployment. The investor tracks progress through the action plan milestones, without stepping into the execution.