Head of Marketing or Head of Field Marketing
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Your tight marketing budget
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🚀 Leaders, Are You Ready for 2024’s Disruptive Winds? 🚀
Interesting latest McKinsey’s insights reveal eight crucial priorities for CEOs in 2024, reflecting a world in transformation:
- Gen AI’s Leap: From a proof of concept to dominating markets. The question is no longer if, but how to scale Gen AI across your businesses.
- Tech Mastery for Competitive Edge: The digital era matures, yet many lag in organizational rewiring for digital and AI. It’s time to rethink and extract maximum value.
- Green Tech Investment Surge: The largest capital reallocation in history awaits. CEOs must navigate the energy transition with strategic green-tech investmenent.
- Unleash Your Company’s Superpower: Identify and leverage your unique capabilities to outperform in commoditized markets.
- Middle Management – The Untapped Resource: Time to rethink and recognize middle managers as the backbone of your company.
- Geopolitical Agility: In an era of unpredictable global shifts, build resilience against black swans and gray rhinos.
- Navigating Growth’s Complexity: Growth remains priority one, but its routes are diverse. Embrace technology, sales productivity, and strategic acquisition.
A New Macroeconomic Playbook: Post-COVID, the economic certainty is a mirage. Smart CEOs must capitalize on uncertainty and the shifting global financial landscape.
🔥 Challenge the Status Quo: As a leader, are you ready to disrupt and be disrupted?
The future belongs to those who dare to redefine the norms and seize these priorities.
Have a good reading here:https://lnkd.in/e6V4KEa7
