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Digital Transformation: What Does It Mean for Education?
One of the prominent buzz phrases of the day in regard to technology strategy is digital transformation. This term is used by all sorts of organizations, in all sectors, to sell products, conferences, and webinars. Yet, there is also a very real side to this phrase that is changing every industry, from retail to health care to education.
At its simplest level, digital transformation means transforming an organization’s core business to better meet customer needs by leveraging technology and data. In education, that target customer is often students, though it could also be faculty, staff, alumni, and others. As an example, a digital transformation aimed at transforming the student experience might include items such as
- recruiting students digitally, using social media and text messaging as part of a data-driven decision process;
- allowing students to register via their mobile phones on scalable cloud-based student information systems;
- providing a variety of online learning options so students have enough courses to choose from at key points in their academic career…Read more from Educause
