CONSULTING

Your message, rebuilt in one week. Repeated by the whole team from week two.

The audit tells you where your message loses your prospects. The consulting engagement rebuilds it with you, guides its deployment and keeps it alive. Repositioning in one week on average, usable deliverables from week two. We operate at the strategic level: execution stays in your teams’ hands.

IN SHORT

  • Fast Growth Advisors’ Message-Market Fit consulting rebuilds your positioning in one week on average.
  • The first deliverable is your Point of View in four sentences: who you are, what you offer, what sets you apart, the value you deliver.
  • Deployment covers your teams, your assets, your awareness (PR and analyst relations), your acquisition and your AI visibility.
  • We operate at the strategic level: your teams keep control of production, guided and validated by us.
  • The no-commitment entry point is the free diagnostic.

THE PROBLEM

What happens when the message stops following the product?

The product has evolved, so has the market, but the narrative is still the one from the first investor pitch. Every sales rep adapts the pitch their own way, the website says one thing and the deck says another, and prospects end up asking “so what do you actually do?”. That is not a sales talent problem. It is a messaging problem, and it can be fixed.

The France directorGDPR compliance and data sovereignty
The UK directorNative integration with DevSecOps tools
The DACH directorIndustrial-grade robustness and ISO certification
The Benelux directorMulti-cloud deployment flexibility
The same company, the same weekSeries C. €50M raised. Messaging score: 35/75.

Real, anonymised case. Fast Growth Advisors Observatory Q2 2026.

THE METHOD

How do we rebuild your positioning in one week?

The audit measures and delivers a report. The consulting rebuilds and drives adoption. That is the difference between knowing where it breaks and having a message your whole organisation says the same way.

We start from your leadership team, not from a template. Confrontation with what your competitors say, with what your prospects actually understand, then a full framework rebuild.

The first deliverable is your Point of View: who you are, what you offer, what sets you apart, the value you deliver. Four sentences. Thirty seconds. Validated and usable by the whole organisation.

We do not produce in your place: we decide with you, then we guide your teams. A message written by a firm and never adopted is worth nothing.

DEPLOYMENT

What happens to the message once it is validated?

A message that stays in a document is useless. We support your teams until they own it, then we guide its go-to-market:

Your teams. Marketing, communications, sales: each one must be able to say the message without hesitating, in front of a prospect just as in front of an investor. We train, we challenge, we correct until the four sentences come out naturally. It is the step everyone skips, and it is the one that decides whether the rest holds.

Your assets. We show you precisely where each asset betrays your message (homepage, product pages, sales deck, objection handling) and how to fix it against your prospects’ expectations. We write the hero and the tagline. Your teams produce the rest, we review and validate.

Your awareness. We guide your marketing toward a notoriety strategy built on the message, not on the budget: press relations, and above all analyst relations. Gartner, Forrester and IDC continuously feed the shortlists your buyers consult. Without a legible Point of View, the analyst literally cannot position you: you are not bad, you are absent. It is the most overlooked amplification effect of a clear message.

Your acquisition. We guide the rebuild of your campaigns on the new message, the targeting and the Sales-Marketing alignment, so the pipeline you generate is one your reps can actually convert.

Your AI visibility. Structure, data and content so ChatGPT, Perplexity and AI Overviews understand you and cite you. Discover the AI Visibility offer →

And if your teams lack production capacity, our NOMO IA software is built for that: a content production platform that also starts with a messaging audit, so you produce the right things.

CONSISTENCY

How does the message stay consistent over time?

A well-built messaging framework is universal in its structure: only the localisation changes, never the message. Your local teams pitch consistently on every market without starting from scratch. And when the product or the market moves, the framework gets updated instead of reinvented.

Quarterly evolution of the French messaging score

346 audits · Q1 2025 → Q2 2026 · inflection in Q1 2026

4.85.05.25.45.65.85.28Q1 20255.42Q2 20255.47Q3 20255.57Q4 20255.05Q1 20265.33Q2 2026−0.52 ptAI slop effectAudit quarterAverage score /10

Reading · Progression from 5.28 to 5.57 over 2025, then a sharp drop to 5.05 in Q1 2026 (−0.52 pt), a partial rebound to 5.33 in Q2. Source: Fast Growth Advisors Observatory Q2 2026.

CREDIBILITY

What our clients say about our approach

"Product Marketing is part art and part science, so it requires practicality and creativity. Herve’s work over the years proves he can master both."

Paul M.

EMEA Communication Director

"Herve belongs to a small group of professionals who combine deep knowledge of international markets, hands-on experience in the commercial development of technology offerings, and a sharp sense of customer satisfaction."

Elie K.

CMO

"Michel has a gift for stepping back and adjusting his messages to navigate wisely in a communications landscape that never stops moving."

David

Managing Director, Consulting

WHO IT IS FOR

Who is this approach designed for?

For B2B startups and scale-ups whose product is strong and whose pipeline lags behind the ambition. From the pre-Series A preparing its go-to-market to the established scale-up going international. Investor networks can also prescribe this approach to their portfolio companies: a dedicated offer exists. See the investor offer →

GET STARTED

Where should you start?

Two entry points. The free diagnostic gives you a first signal in minutes. The full audit gives you the exact measure and the action plan, with the report delivered 48 hours after the interviews.

FAQ

Frequently asked questions

Do we need the audit before a consulting engagement?

No, but it is recommended. The audit objectifies the gaps and becomes the working base of the engagement: we know exactly what to fix and in what order. When an engagement starts without an audit, the first week includes an equivalent measurement phase.

What deliverables do we receive?

The full messaging framework, your Point of View in four sentences, with the hero and tagline written by us, a precise diagnosis of what fails on each asset and the path to fix it. Your teams produce the content, we guide them and validate the result.

Does the consulting also cover marketing acquisition?

Yes. Once the message is rebuilt, we guide its application to your acquisition: campaign rebuilds, targeting, alignment between marketing and sales. Driving traffic to an unclear message just fills a pipeline your reps cannot convert.

How long does an engagement last?

The repositioning takes one week on average. Deployment depends on the chosen scope: assets only, acquisition, AI visibility. You see usable deliverables from week two, and each phase is decided separately.