Making messaging structural,
not optional.
Fast Growth Advisors wasn't born in a PowerPoint. It was born from a field frustration: brilliant startups, invisible in their market.
Why did we build Fast Growth Advisors?
Over 30 years in B2B marketing — on the vendor side, the advisory side, the investment side — we've watched the same pattern repeat. Startups with solid products, talented engineering teams, and legitimate ambitions. That can't explain what they do.
Not out of incompetence. Out of structural neglect. Messaging is treated as a communication exercise, not a strategic lever. It's handed to marketing, who hands it to an agency, who produces a polished website. And nobody asks whether the prospect actually understands the value proposition within 30 seconds.
The outcome is predictable. Sales cycles that drag on. Deals lost to weaker competitors who are simply clearer. Investors who can't grasp the positioning. And a frustrated CEO who thinks they have a product problem when they have a messaging problem.
We built Fast Growth Advisors to solve this specific issue. Not a generalist strategy consultancy. Not a creative agency. A firm specialised in B2B messaging — the most expensive blind spot in startup growth.
What convictions drive Fast Growth Advisors?
Messaging is not communication.
It's strategy. Messaging defines how the market perceives you, how your sales team sells, and how investors value you. Unclear messaging costs more than a bad quarter — it costs an entire positioning.
Clarity is a competitive advantage.
Between two startups with comparable products, the one that explains better what it does wins the deal. This isn't an opinion — it's a pattern we've observed for three decades. Clarity isn't a talent. It's a discipline that can be structured.
A framework beats a brainstorm.
Messaging doesn't come out of a two-hour workshop with Post-it notes. It comes from rigorous diagnosis: who is your customer, what exactly do you do, how are you different in a verifiable way, what measurable outcome do you deliver. The WHO/WHAT/DIFF/VALUE framework forces those answers.
AI amplifies, it doesn't replace.
We use AI in our workflows — through NOMO IA, our editorial platform. But positioning decisions, narrative choices, and publishing responsibility — all of that stays human. AI orchestrates. We decide.
Europe needs messaging that matches its products.
European startups build remarkable products. They explain them poorly. The gap between product quality and messaging quality is the biggest waste in the European tech ecosystem. We exist to close that gap.
Who is behind Fast Growth Advisors?
Fast Growth Advisors was founded by Hervé Dhélin, a CMO and advisor with 30+ years of experience in European B2B tech. Fundraising, international expansion, repositioning — not theory, practice.
The team combines complementary profiles: Philippe Boivineau brings 25+ years of channel strategy and analyst relations (Gartner, Forrester). Michel Crestin, co-founder of Lobi, brings B2B content marketing expertise and editorial direction.
This isn't a firm built around a theoretical methodology. It's a firm built around a shared frustration: having seen too many good startups fail for lack of clarity.
What is the connection between Fast Growth Advisors and NOMO IA?
NOMO IA is a product developed by Fast Growth Advisors. It was our daily practice of B2B messaging — audits, frameworks, content production — that surfaced the need for an editorial workflow tool that met our standards.
Fast Growth's strategic consulting feeds NOMO IA's editorial principles. And NOMO IA enables marketing teams to apply those principles at scale — 11 specialised AI agents that orchestrate the editorial chain without replacing human judgement.
The two are complementary. The consulting defines the framework. The tool applies it systematically.
Common questions about Fast Growth Advisors
Is Fast Growth Advisors a consultancy or an agency?
A consultancy. We don't produce advertising campaigns or high-volume content. We structure the messaging — the foundation everything else rests on. Content production, when needed, runs through the NOMO IA workflow or editorial partners.
Why specialise in B2B messaging?
Because it's the most underestimated and highest-impact lever. Messaging determines how the market perceives you. There is no effective marketing, sales, or fundraising strategy without clear messaging. We chose to solve the problem at the root.
Do you only work with French startups?
No. We work with B2B startups and scaleups across Europe. The team operates in French and English. International messaging — adapting positioning for different markets — is one of our core specialities.
Is NOMO IA included in Fast Growth engagements?
The Agentic Applications service integrates NOMO IA into client marketing workflows. For pure messaging engagements, NOMO IA isn't systematically involved — but it's available if content production needs emerge.
Ready to talk?
Whether you have a specific project or simply a question about your messaging, the first conversation is always free.
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